Brand Strategy
Create engaging experiences with insights on best practices, case studies, and industry trends.
Learn More →
Intelligence on the Messaging Landscape
Understand what other organizations are saying and doing online
Alidade is an AI platform for analyzing digital messaging from leading businesses, executives, advocacy groups, and more
Analyze
In-depth analytics on a library of digital messaging from the world's top companies and third-party groups.
Strategize
Guidance on communications, marketing tactics, partnerships, and white space opportunities.
Measure
Data on messaging performance and campaign impact across all brands, channels, products, and audiences.
Monitor
Helpful updates on messaging trends, competitor campaigns, and industry developments.
The most comprehensive library of digital content
Alidade analyzes and organizes all web, social, paid, and video messaging from leading organizations.
Advanced analytics on messaging concepts
Alidade quantifies and visualizes brand positioning, messaging strategies, marketing tactics, and more.
In-depth guidance to shape communications strategy
Alidade highlights new opportunities, shares feedback on messaging, and recommends new marketing tactics.
Alidade helps teams develop better messaging, tactics, and partnerships
Corporate Comms.
Explore content, tactics, and influencers when positioning brands and executives online.
Learn More →
Product Marketing
Differentiate new products using data on competitor messaging, marketing, and partnerships.
Learn More →
Public Affairs
Understand the issue landscape by identifying allies, monitoring critics, and tracking updates.
Learn More →
Research & Insights
Access new channels and data points to benchmark performance and measure impact.
Learn More →